Simple enough to start. Powerful enough to scale.
Choose the operating foundation that fits your stage today. Add locations, automation, payments, migration support, and advanced workflows as your business grows.
Monday, 29 June
Good morning, Alex
Here is how your business is performing this month.
Clients
1,284
+12% MoM
Active members
920
+8% MoM
Staff
36
Updated today
Branches
4
Updated today
Total revenue
Gross collected this month
$128,400
Net revenue
Summary
By category
$128k
Total
- Classes42%
- Memberships28%
- Appointments18%
- Retail12%
Client growth
New clients this year
Top classes
By fill rate
Reformer Pilates
96%31/32 booked
Power Yoga
88%22/25 booked
HIIT Circuit
81%26/32 booked
Mobility Flow
74%17/24 booked
Mon, 29 Jun
Good morning, Alex
Clients
1,284
+12% MoM
Active members
920
+8% MoM
Staff
36
Updated today
Branches
4
Updated today
Total revenue
This month
$128,400
+9%Summary
By category
$128k
Total
- Classes42%
- Memberships28%
- Appointments18%
- Retail12%
Top classes
By fill rate
Reformer Pilates
96%31/32 booked
Power Yoga
88%22/25 booked
HIIT Circuit
81%26/32 booked
Pricing options
An active client is a unique client profile with a current membership, active package, booking, subscription, payment, app login, or meaningful service interaction during the billing period. Archived contacts, dormant leads, and duplicate records are reviewed separately according to account configuration.
Annual billing gives Starter, Growth, and Scale two months free.
Starter
For small studios and new clinics getting organized.
$79/mo
- Core bookings
- Memberships and packages
- Payments-ready setup
- Basic reporting
Growth
For growing wellness businesses that need stronger control over revenue, staff, and retention.
$199/mo
- Everything in Starter
- Retention and follow-up workflows
- Staff utilization visibility
- Guided migration support
- Branded app included on selected terms/plans as configured
Scale
For multi-location and higher-complexity wellness operations.
$399/mo
- Everything in Growth
- Advanced reporting
- Corporate readiness
- Priority setup
- Multi-location workflows
Enterprise
For groups, corporate wellness, and complex deployments.
Custom
- Rollout planning
- Governance review
- Multi-location support
- Commercial terms by agreement
Compare plans
| Feature | Essential | Growth | Scale | Enterprise |
|---|---|---|---|---|
| Core booking, POS, memberships, packages, retail, reports, app access | Included | Included | Included | Included |
| Marketing Suite | Starter (segments, campaigns, journeys) | Standard lifecycle journeys | Advanced attribution and capacity-aware | Custom |
| Exercise Programming Suite | Core templates and assignments | Full standard programming suite | Advanced protocols, outcomes and governance | Custom |
| Automations | 5 active | 25 active | 100 active | Custom |
| Scheduled reports | 5/month | 25/month | 100/month | Custom |
| AI | AI Launch Access (fair use) | Higher AI Launch Access (fair use) | Largest launch pool (fair use) | Contracted pool |
| Locations | 1 | 1 (extra by approval during founding period) | Included | Contracted |
| Support | Standard | Guided onboarding | Priority setup | SLA / dedicated success options |
| Branding | Basic branding | Basic branding | Basic branding | Advanced/custom by agreement |
| Active clients | 100 | 300 | 1,000 | Custom |
| Staff users | Up to 5 | Up to 20 | Up to 75 | Custom |
| Buffer overage | +$29/50 clients (max 150) | +$49/100 clients (max 500) | +$99/250 clients (max 1,500) | Enterprise review |
What counts as an active client?
An active client is a unique client profile with a current membership, active package, booking, subscription, payment, app login, or meaningful service interaction during the billing period. Archived contacts, dormant leads, and duplicate records are reviewed separately according to account configuration.
Roster Status Simulator
Sarah Jenkins
Premium Member
Michael Chen
Class Package
Emma Thompson
Dormant Lead
Add more power when your operation is ready.
Keep the core plan simple, then add payments, automation, locations, or deeper migration support when the business is ready for that next layer.
Livwell Payments & Reconciliation
Payment processing, local payment methods, reconciliation workflows, and payment-provider configuration are reviewed during onboarding. Processing rates may vary by country, processor, and commercial setup.
Reviewed during onboarding
Automation Suite
Guided workflows for follow-up, retention, scheduling support, alerts, and operational recommendations can be configured around the way your team works.
Priced separately when enabled
Additional locations
Multi-location configuration, branch-level reporting, staff permissions, location-specific services, and rollout support.
Available on selected plans
Migration Plus
Deeper migration support for complex historical data, package balances, staff schedules, forms, or multi-system cleanup.
Priced separately by scope
Not ready to pick a plan?
Qualified operators can apply for the 60-Day Early Partner Launch and make a paid-plan decision after setup, onboarding, real usage, and a business review.
White-Glove Migration
We migrate all client histories
60-Day Free Trial
Verify before you commit
Roadmap Co-Design
Collaborate on custom features
1-on-1 Team Training
Live staff onboarding sessions
Private Slack Channel
Direct support from engineers
Book a Pricing Walkthrough
Select a time below to connect with a wellness operations expert. We will review your current software setup, migration scope, and outline the best-fit plan for your studio.
Pricing FAQ
What is an active client?
An active client is a unique client profile with a current membership, active package, booking, subscription, payment, app login, or meaningful service interaction during the billing period. Archived contacts, dormant leads, and duplicate records are reviewed separately according to account configuration.
Are payment processing fees included?
Payment processing fees are reviewed during onboarding because rates may vary by country, payment processor, payment method, and commercial setup.
Is the branded mobile app included?
The branded mobile app is included on selected terms and plans as configured. Livwell confirms app scope, rollout timing, and commercial terms before launch.
Can I start with Starter and upgrade later?
Yes. Operators can start with Starter when the operation is simple, then upgrade as memberships, staff, locations, reporting, or retention workflows become more complex.
What happens after the Early Partner Launch?
Qualified operators complete onboarding, real workflow usage, feedback sessions, and a business review before choosing the right paid plan or next rollout path.
Do you charge setup fees?
Setup fees depend on migration scope, data cleanup, branding, integrations, and rollout complexity. Livwell reviews the setup requirement before commercial terms are finalized.
Can I pay annually?
Yes. Annual plans are available for Starter, Growth, and Scale. Annual billing gives you two months free compared with monthly pricing. Enterprise and Early Partner terms are agreed during onboarding.
Ready to see Livwell in context?
Book a Wellness Systems Audit or apply for the Early Partner Launch to review the operating layer your wellness business needs.